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Guide to Living in China
QQ Browser Viral
Sharp storytelling + rapid-fire humor = a cultural viral hit.
A fast-paced viral commercial for Tencent QQ Browser, built around China’s year-end culture of reviewing major events.
We selected four defining “speed-related” moments of the year and exaggerated them through sharp visual humor and rapid editing, turning the product’s key feature “speed” into a cultural punchline.
The campaign sparked nationwide discussion, was featured by major marketing platforms, and shared by influencers including Kai-Fu Lee. It earned over 30M views and 100K shares, remaining one of China’s most iconic viral ads of its time.
Client: Tencent
Product: QQ Browser
Production Company: FingerTime
Producer: Mutu Chen
Director: Li Chen
Director of Photography: Rong Shang
Editor: Li Chen







